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Digital Camera World
Digital Camera World
Hillary K. Grigonis

4 of the top 5 cameras in Japan come from a single brand (and it’s not Canon or Sony) as a trendy compact camera returns to #1

Sony Fujifilm Canon Gareth Bevan Japan Map Camera Digital Camera World 7 Lumix Panasonic
Fujifilm X100VI camera showing the screen and buttons, sat on on a slatted wooden bench.

A trendy, two-year-old compact camera has unseated the Sony A7 V from its five-month run as number one in the latest trends from Japan. The Fujifilm X100VI was the best-selling camera overall from one Japanese retailer last month, with the former number one, the Sony A7 V, the only non-Fujifilm camera in the top five.

The data comes from Japanese photo retailer Map Camera, which recently shared the top ten cameras for May. While trends don’t always translate across geographic borders, with many major camera brands located in Japan, the region is one to watch.

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