Vast troves of customer data demand equally powerful tools in order for companies to use this information to better engage with customers. For marketing and customer data management firm Braze Inc. (NASDAQ: BRZE), traditional ways of combing through and sorting data are just the beginning.
The company offers tools that allow companies and marketers to automatically manage data ingestion, sync users and information across brands and partnerships, categorize customers according to a host of attributes to identify prime movers, and much more.
