The Latest Breaking News from Shuntaro Furukawa

Nintendo Continues A Worrying Trend That Could Leave Some Players Behind

Nintendo is leaving behind a voucher program that offered discounts on new games, continuing a trend toward higher prices.

Inverse · Jul 10, 2025

Nintendo Defends Switch 2 Price Tag Amid Rising Development Costs

Nintendo says the Switch 2's price is fair, promises to boost supply, and addresses backlash over Game-Key Cards and pre-order restrictions.

Player One · Jul 8, 2025

Nintendo Already Has The Answer To The Switch 2's Biggest Flaw

If the Switch 2's price point is driving families away, Nintendo already has a proven game plan for getting back into the good graces of its core demographic.

Inverse · Jul 7, 2025

8 years in, Nintendo president admits Switch 1 just isn't powerful enough for "new gameplay experiences" so it's time to move onto a "new standard" with Switch 2

"We believe that Mario Kart World and Donkey Kong Bananza offer new gameplay experiences that could not be realized on Nintendo Switch"

GamesRadar · May 13, 2025

Nintendo president says the Switch 2's lower than expected sales forecast is due to its high price, not US tariffs

Nintendo president Shuntaro Furukawa has said the low sales prediction for the Nintendo Switch 2 is due to the console's high price point.

TechRadar · May 13, 2025

Nintendo president acknowledges "Switch 2 is priced relatively high" compared to the original, says bundles will help "get off to the same start we did with Nintendo Switch"

Despite a "lower profit margin" on Switch 2, Nintendo says "it will not be easy" to maintain the console's momentum after launch

GamesRadar · May 13, 2025

Nintendo Denies Using Gaming’s Most Controversial Technology

Nintendo says it didn't use generative AI in 'Mario Kart World' after viewers spot sketchy images in a recent stream.

Inverse · May 12, 2025

Switch 2 games like Mario Kart World and Donkey Kong Bananza "could not be realized" on Switch 1, says Nintendo president to hardware doubter

Nintendo is catching up on 8 years of processing power

GamesRadar · May 9, 2025

Nintendo Switch 2 May Still Raise Prices Due to Trump's Tariffs Following Pre-Order Delays

Nintendo's pricing for the Switch 2 may still change as its footing in the United States remains shaky due to Trump's tariffs.

Player One · May 9, 2025

Switch 2 price could still rise, as Nintendo president says the company is racing to beat new tariffs

Nintendo "will consider" price adjustments

GamesRadar · May 8, 2025