The Latest Breaking News from Patrón

John Paul DeJoria was once homeless and recycled soda bottles for money; then he turned $700 into a billion-dollar empire

John Paul DeJoria's inspiring journey from the depths of poverty and homelessness to co-founding both John Paul Mitchell Systems and Patrón Spirits exemplifies triumph. His immense success hasn't dulled his commitment to philanthropy; he donates half of his wealth to support charitable endeavors. DeJoria's mantra highlights persistence, loyalty to customers,…

The Economic Times · Aug 20

Guru's Weekly Buzz: July 10-16

Guru By Bangkok Post's weekly pick of the most exciting products, activities, food and travel to indulge in.

Bangkok Post · Jul 10

Is luxury tequila the new drink for major celebrations?

The market is brimming with options, but only the best rise to the top

Evening Standard · Jun 24, 2025