“It’s not just about making things new, but new and better”: Inside Nike’s plan to take its most iconic innovation beyond shoes
Air, one of Nike's oldest technologies, is getting a new lease of life
T3 ·
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The Latest Breaking News from Martin Lotti
More than a Swoosh: 50 years of Nike design where form truly follows motion
I went to the Vitra Design Museum in Germany to find out how Nike’s design legacy and innovation have been shaping the sports landscape for decades and what it means for the future
T3 ·
‘Help me go faster’: How Nike Air is priming its athletes for Olympic success
Ahead of the Paris 2024 Olympics, Nike’s chief design officer Martin Lotti opens up to Wallpaper* about its latest high-performance sneakers, developed alongside world-leading athletes and honed using AI technology
Wallpaper ·
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