IAS Announces Quality Attention Measurement Product The company is billing it as the first attention product to unify media quality and eye tracking TV Tech · Jan 4, 2024
Integral Ad Science Ties Ad Results to Attention Measurement ‘Quality Attention’ looks at media quality with eye tracking and machine learning Broadcasting & Cable · Jan 4, 2024
Nexxen Partners with Lumen on Attention Measurement They will deliver an holistic attention measurement solution TV Tech · Aug 9, 2023
Modern Metrics: Lumen Dashboard Pairs Carbon Cost With Attention Deal with Scope3 provides emission measurement for clients interested in the environment Broadcasting & Cable · Jun 1, 2023