Amol Rajan to leave Radio 4’s Today programme to start own company Presenter wants to ‘unleash my inner entrepreneur’ in creator economy but will still host University Challenge The Guardian - UK · Jan 15
BBC must change or be ‘a Titanic’, says manager of the Sidemen YouTubers Jordan Schwarzenberger says BBC is becoming irrelevant to gen Z and risks crashing unless it attracts younger viewers The Guardian - UK · Nov 5, 2025
From Sidemen to MrBeast: how YouTube and its creator economy took over TV Stars and their high-quality content enable streamers and others to pull in younger audiences The Guardian - UK · Apr 18, 2025
The week in audio: Football Ramble; Unboxed; The Diary of a CEO; Generation Gap Kate Mason goes pitchside in Doha; Jordan Schwarzenberger meets fellow YouTube hotshots; Labrinth tells all to Steven Bartlett. Plus, the demise of the perm The Guardian - UK · Nov 26, 2022