The Latest Breaking News from Hoka

Why Michael Burry Just Took a New Position in Deckers Outdoor Stock

Michael Burry swapped LULU, giving Deckers a spot in his portfolio. Here’s what’s behind the swap.

Barchart · Oct 7

Deckers Outdoor Stock: Is DECK Underperforming the Consumer Discretionary Sector?

Deckers Outdoor has stumbled relative to the broader consumer discretionary sector over the past year, but Wall Street remains cautiously bullish, with analysts seeing room for the stock to rebound.

Barchart · Sep 15

Nike’s shoe doesn't fit: How did the swoosh lose its winning edge?

Nike’s decline is raising questions about how the sportswear giant lost its competitive edge. Falling revenue, a collapsing market value, weaker China sales, inventory pressure and growing competition from Hoka, On, Adidas, Anta and Li Ning have challenged its dominance. CEO Elliott Hill is rebuilding wholesale, product innovation and regional…

The Economic Times · Sep 7

T3 Weekly Style Edit: This week's coolest finds from Mizuno, BEAMS, Helinox, Xero Shoes and more

From technical outerwear and trail shoes to standout collaborations, these are the week's best style discoveries

T3 · Aug 7

HOKA’s maximalist trail shoes have a new low-profile rival from KEEN with a 4mm drop and 925-mile outsole

The Wander offers a closer-to-the-ground ride with a wide forefoot, protective rock plate and a bio-enhanced midsole

T3 · Aug 6

HOKA's Hopara sandals are great, but this KEEN collab with a cult Japanese outdoor brand looks even better

KEEN's Hyperport H2 SP blends technical trail performance with minimalist Japanese styling

T3 · Aug 5

HOKA’s chunkiest running shoe just got a stealthy new look courtesy of legendary Japanese retailer BEAMS

The duo’s first collaboration arrives in two nature-inspired colourways

T3 · Aug 3

Hoka’s lightest Tecton yet comes armed with a new foam and carbon plate system designed to turn tough trails into fast ones

The Tecton X 4 gets PROFLY X cushioning

T3 · Aug 3

Premium Retail’s Stress Test Is Separating Winners From Losers

Deckers, Lululemon, and VF Corp show diverging fortunes in premium retail, with Deckers gaining momentum while Lululemon and VFC face sales pressure, margin strain, and cautious analyst ratings.

MarketBeat · Jul 23

I ran 40 miles in the Hoka Clifton Pro and it’s the best Clifton I’ve tested and a worthwhile upgrade on the Clifton 11

The Hoka Clifton Pro is a more energetic and fun shoe than the standard Clifton, and worth paying the $10 extra to get.

Tom’s Guide · Jul 19