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The Latest Breaking News from Asket

‘Understated, unexpected, cool’: the best men’s knitwear brands

Our menswear expert reveals the knits, from responsible cashmere to cool-guy cuts, that are worth your money. Plus, how to wear and care for them

The Guardian - UK

The best men’s jeans for every occasion – and how to pick your perfect pair

Are straight-leg jeans the cut of the moment? Is black denim your smartest buy? Our menswear expert has all the answers …

The Guardian - UK

50 men’s summer wardrobe updates under £100, from classic jeans to the perfect white T-shirt

Need a summer style refresh? Our menswear expert’s favourite pieces prove you don’t need to spend big to look sharp

The Guardian - UK

From analysis to the latest developments in health,
read the most diverse news in one place.

Men's spring 2025 fashion guide: key trends and best buys — chore jackets, boat shoes, T-shirts

On the menswear frontier, countless intriguing independent brands are springing up across town, and offering one convincing co-ordinated outfit this spring: the chore jacket and pleated slack combo.

Evening Standard

Forget Arket, these are the Scandi brands worth shopping on Cyber Monday 2024

Embrace the saturated, tailored and colour-blocking styles of the Copenhagen set

Evening Standard

Best work trousers for women in 2024 for smart office style

Prepare for supreme comfort and sophistication

Evening Standard

Best men’s cashmere jumpers that are warm and stylish

Soft and cosy, cashmere jumpers are worthwhile investments for your autumn and winter wardrobe

The Independent UK

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Best white shirts for men in 2024 that are perfect for every formal occasion

A white shirt is a versatile menswear essential every guy should have in their wardrobe

Evening Standard

Best summer jackets for men from Carhartt, Levi's, Arket and more

A lightweight jacket is the layering piece every guy needs

Evening Standard

Best plus size clothing brands for men to shop online in 2024

These labels cater for all shapes and sizes

Evening Standard

If it’s broken, they fix it: four fashion brands that give their garments a second life

From a word-of-mouth mending service to decades-old circular-fashion initiatives, meet four labels extending their garments’ lives through repair programs

The Guardian - AU

Best roll neck jumpers for men for versatile layering

Roll up, roll up

Evening Standard

Best cashmere jumpers for men to keep you warm this winter

Stay cosy in elite knitwear

Evening Standard

Introducing reverse Black Friday — the brands taking an alternative approach

More brands than ever are choosing to make a difference instead of offering discounts, Maddy Mussen handpicks her favourites

Evening Standard

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Evening Standard

Best socks for men to buy in 2023 for comfort and style

Treat your tootsies to a new pair of socks

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