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The Latest Breaking News from Apple

Apple Apologizes For Misleading Ipad Pro Ad

Apple apologizes for controversial iPad Pro ad depicting technology's impact on creativity, facing backlash for negative portrayal of creative tools.

Top News

Xbox president Sarah Bond confirms Xbox mobile store will launch soon — here's when

An Xbox mobile store is on the way in July 2024, per Xbox president Sarah Bond. The store will be available on the internet instead of as an app.

Windows Central

Wear OS is pulling an Apple by introducing 'School Time' for kids

Google says it will introduce 'school time' on Wear OS smartwatches to help children concentrate during school hours.

Android Central

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Apple Apologizes For IPad 'Crush' Ad After Backlash

Apple apologized on Thursday after an ad for its latest-edition iPad caused an uproar for showing an industrial press crushing objects linked to human creativity, infuriating artists.

International Business Times

Apple says it's sorry for smushing musical instruments and art supplies to advertise its latest iPad

The computer-maker apologized and said it "missed the mark" in its attempt to tell us that its new iPad Pro is really thin.

PC Gamer

Apple scraps iPad Pro 'Crushed' ad and issues rare apology – and it was the right thing to do

The iPad Pro 'Crushed' ad raised hackles among creatives and now Apple has apologized and scrapped plans for a TV run.

TechRadar

New benchmarks reveal just how powerful the new Apple M4 chip is

Brand-new benchmarks showcase the newly unveiled Apple M4 silicon with leading single-core performance.

TechRadar

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Morning Mail: gas strategy ‘twisted’ Indigenous group’s views, Trump lawyers take on Stormy Daniels, Apple ad backlash

Aboriginal corporation says the government ‘misrepresented’ it in document; former US president’s legal team seeks to discredit adult film star

The Guardian - AU

Apple M4: Everything you need to know

Apple's new M4 chip is definitely powerful, but is it powerful enough to overtake new chips from Qualcomm and Intel?

Laptop

At long last, Chrome for iOS will offer multi-profile support

Chrome for iOS users had hoped for multi-profile support for quite some time and now it's happening.

Tom’s Guide

Forget the Magic Keyboard, the Logitech Combo Touch keyboard could be the perfect iPad Pro accessory

The Logitech Combo Touch cases are some of the best keyboard cases for iPad and they're coming to the new iPad Air and iPad Pros.

Tom’s Guide

38 Great Mother's Day Deals

Shop early and honor mothers everywhere with great deals from Walmart, Amazon, Etsy, Applebee's, Pandora and oh, so many more.

Kiplinger

Apple just fixed an iTunes security flaw for Windows users, but they probably have bigger issues to worry about anyway

Apple has released a security update for iTunes on Windows, saying that it could have allowed arbitrary code execution.

iMore

Apple is back in court over App Store commissions and third-party payments, and this probably won't be the end of it

Apple and Epic are back in court and there's no sign this nightmare will ever end.

iMore

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TechRadar

iPad Pro (2024) vs iPad Pro (2022): the key differences

The iPad Pro (2024) has new screen tech and loads more power, but is it enough of an upgrade overall?

The Guardian - UK

Apple apologises for iPad ad criticised as ‘destruction of the human experience’

Advert featuring huge hydraulic press crushing cultural objects struck wrong note with many

WhatToWatch

Dark Matter episode 2 recap: Jason works out what's going on

Here's what happens in the second episode of new Apple TV Plus show Dark Matter, entitled 'Trip of a Lifetime'.

Tom’s Guide

Apple pulls new iPad ad following backlash and issues apology

Apple's stylish iPad Pro ad seemed innocent enough at first, but it's causing some pretty serious uproar online.

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iMore

Apple's iPad event deleted an entire highway and a ton of houses all in the name of aesthetics

Apple's big iPad event earlier this week included an overhead shot of San Francisco, but it was all a lie thanks to the magic of editing.

iMore

New Sonos Ace headphone leak hints at a new color, but AirPods Max buyers needn't be jealous

The new Sonos Ace headphones are likely just around the corner and an additional color has leaked — but it's nothing like the AirPods Max colors.

Tom’s Hardware

Incredible Apple M4 benchmarks suggest it is the new single-core performance champ, beating Intel's Core i9-14900KS — results of 3,800+ posted

Apple M4 processors are convincingly breaking Geekbench single-core records. Multiple scores of roughly 3,800 points or over have appeared in the Geekbench online database over recent hours.

Barchart

Is This Outperforming Apple Supplier a Buy for Its 3% Yield?

Corning is a key Apple supplier that trades at a cheap valuation while offering investors a tasty dividend yield.

iMore

Can’t get hold of a Fujifilm X100VI? Here’s how to get the film look on your iPhone camera

Turn back the clock and give your iPhone photos a retro film-era vibe using a variety of vintage apps.

WhatToWatch

Dark Matter episode 1 recap: a kidnapping and some husband swapping

Here's what happens in the first episode of new Apple TV Plus show Dark Matter, entitled 'Are You Happy in Your Life?'.

TechRadar

Finding your offline Google Pixel 8 on Android's Find My Device network might be harder than we thought

You can find your offline Google Pixel 8 on Android's Find My Device network, but there are several restrictions.

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