If you need a reminder that Google is not Apple, just take a look at how the search giant conducted its Made By Google Pixel product fest rollout on August 13. Instead of regaling us with four new Pixel phones, two new Pixel Watches, and a new Pixel Buds Pro 2, Google spent the first 30 minutes talking almost exclusively about Gemini.
If you've been paying attention, this should come as no surprise. Google filled the Paris Olympic airwaves with quick video ads showing Olympic athletes using Gemini (along with one ill-fated ad about a dad perhaps overusing it), and Gemini-assisted AI Overview answers now appear atop 70% (at least) of my Google search queries. For Google, there is no more important technology, and Google used its biggest product event of the year to demonstrate and tout it.
