WoW's Horde/Alliance split was 'really controversial', says Jeff Kaplan, to the point where it was only locked in 9-12 months before the game's launch "He liked the fact you were instantly on a team." PC Gamer · Mar 12
30 Years Ago, the Most Controversial Video Game Company Was Born A hasty name change launched a gaming industry titan. Here's the surprising origin stories of the video game company that fans love to hate. Inverse · Jun 1, 2024
Microsoft cuts 1,900 jobs at Activision Blizzard and Xbox, Blizzard president Mike Ybarra leaves the company, and the studio's survival game has been cancelled Layoffs continue to tear through the video game industry, after an already difficult year in 2023. PC Gamer · Jan 25, 2024
Microsoft cancels Blizzard's survival game amid layoffs, shifts developers to "one of several promising new projects" [UPDATED] Microsoft has reportedly cancelled Blizzard's upcoming survival game, moving some of its developers to other projects. Windows Central · Jan 25, 2024
Blizzard is reportedly using AI for art design and character creation Blizzard may be planning a future where AI plays a critical role in their multiplayer game designs, including character and art creation USA Today Sports Media Group · May 23, 2023
Blizzard execs sound very excited about AI, want to use it for level design, coding, and 'anti-toxicity' A former WoW engineer says executives are "focusing on hype words that they think will sound impressive to shareholders". PC Gamer · May 23, 2023