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The Latest Breaking News from Allen Adamson

Coke on its rebrand accidentally nailing Gen Z's 'fridge cigarette' joke: 'building on on the things people already know and love'

"A font isn't a brand," says Metaforce consultant Allen Adamson. Meanwhile, Gen Z is letting the memes fly.

Fortune

‘You have to ruffle feathers’: a history of controversial jeans adverts

American Eagle’s Sydney Sweeney ad is the latest in a long line of provocative campaigns striving to ‘cut through’

The Guardian - UK

Black farmers' association calls for Tractor Supply CEO's resignation after company cuts DEI efforts

The National Black Farmers Association is calling on Tractor Supply’s president and CEO to step down, days after the rural retailer announced that it would drop most of its corporate diversity and climate advocacy efforts

The Independent UK

From analysis to the latest developments in health,
read the most diverse news in one place.

The best rebrands of the 2000s, picked by pros

From generative logos to complete company overhauls, rebranding was on the rise as tech advanced at lightning speed

Creative Bloq

The best adverts of the 1970s

From product-less print ads to celebrities with slogans – experts pick the top ads of the decade

Creative Bloq

The best adverts of the 1960s

From witty copy to whimsical imagery, the sixties was a transformative time time for advertising

Creative Bloq

Victoria's Secret overhauls its racy fashion catwalk in its latest moves to be more inclusive

Victoria’s Secret has been trying to reverse its image built on a man’s vision of sexiness that eventually backfired

The Independent UK

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Musk says Twitter to change logo to ‘X’ from the bird

New look for the social media platform could come as early as Monday.

Chicago Sun-Times

Adidas ends partnership with Kanye West over antisemitic comments

Adidas ended a partnership that helped make the artist formerly known as Kanye West a billionaire and lent the German sportswear an edgy appeal, but ultimately couldn't survive a mounting outcry over the rapper's offensive and antisemitic remarks.

People

Catherine Shuttleworth

From analysis to the latest developments in health,
read the most diverse news in one place.

Organisations