Young people from rural and coastal areas are being trapped in ‘social mobility cold spots’, leaving UK companies without a truly diverse workforce, according to a report.
Researchers found that children growing up in rural and coastal regions are half as likely to go to university and twice as likely to give up pursuing aspirational careers, as those in city and suburban areas.
This is due to a damaging combination of low parental incomes, lack of work experience placements and the absence of professional networks.