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The Guardian - UK
The Guardian - UK
Business
Rob Davies and Sarah Butler

World Cup quarter-final expected to generate £500m sales boost for UK economy

United Kingdom World Cup Economy England Mexico Boxpark Whoosh
England fans cheer during a watch party at Boxpark with a fan in the centre of the image in an England shirt celebrating with his hands in the air towards the camera
England fans cheer during a watch party at Boxpark Croydon for the last 16 match between Mexico and England. Photograph: Alishia Abodunde/Getty Images

From a cosy Norwegian pub to outdoor fan zones packed with hopeful England football fans, Saturday’s World Cup quarter-final between the two nations is expected to generate a multimillion-pound windfall for venues showing the game.

The quarter-finals will collectively generate a near half-billion pound sales increase for the wider UK economy, as fans drink 9.3m pints, order takeaways and splash out on new TVs, according to one estimate.

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