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Marie Claire
Marie Claire
Lifestyle
Lily Russo-Bah

Women Who Win: Daisy Knatchbull on Building a Women-Only Tailoring Brand on Savile Row and Why Agility Is Her Secret Weapon

Knatchbull.

British entrepreneur Daisy Knatchbull made history when she became the first woman to open a tailoring house with a shopfront on London's Savile Row dedicated exclusively to women. Founded in 2019, her eponymous, B Corp-certified brand has redefined the business of suit-making for a modern female clientele, challenging convention by reshaping traditional tailoring through a contemporary lens. The goal? To empower women through clothing. Here, Daisy Knatchbull speaks to Lily Russo-Bah for our latest Women Who Win about building a pioneering business, navigating change, and why agility remains her greatest asset.

(Image credit: Future)
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