It seems almost counterintuitive to make a movie about the greatest sneaker deal in sports history, featuring the most marketable player in sports history, and leave that athlete almost entirely out of the script.
So you’re going to have to trust Ben Affleck and Matt Damon when it comes to their new Nike biopic “Air”. The film focuses on the quest to sign a rookie Michael Jordan to what was then a third-place company in the basketball market.
Though the trailer released on Thursday shows Viola Davis and Julius Tennon portraying Jordan’s parents, the NBA legend won’t make an appearance on screen. Not a cameo nor an actor portrayal. And that’s by design.
From director Ben Affleck comes @AIRMovie. Exclusively in theaters April 5, 2023. #AIRMovie pic.twitter.com/rl81T6dM5r
— Amazon Studios (@AmazonStudios) February 9, 2023
Affleck and Damon—who reworked a script originally penned by Alex Convery—are focusing less on Jordan and more on Nike execs Phil Knight (played by Affleck) and Sonny Vaccarro (Damon) as they work to build the company’s basketball brand.
The story will focus on Vaccaro’s relentless quest to sign Jordan to what was then the third-place shoe company, a journey that took him to Jordan’s parents, and in particular his powerful, dynamic mother, as well as to former coaches, advisers and friends. Jordan will be a mythic figure hovering above the movie and never seen, even as Vaccaro tries to reach him by gaining access to those close to him.
Jordan isn’t listed in any credits, so if there is a cameo the filmmakers are keeping it tightly under wraps. Certainly there’s enough star power attached to the project to interest Jordan, but considering the movie isn’t about MJ’s greatness, he likely doesn’t care to get involved.
Either way, fans of sneaker culture and basketball history should find themselves entertained by the story of a plucky little basketball division that took over the world.
