If you've ever spent any time cleaning a car, you've probably seen Turtle Wax sitting on the shelf at an auto parts store. The name is hard to miss, and it raises an obvious question: Why is a car wax company named after a turtle?
The answer goes back to the 1940s and has surprisingly little to do with actual turtles. Instead, the name was inspired by one of the animal's most recognizable features: its hard shell.
