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The Conversation
The Conversation
Science
Benjamin Kaveladze, PhD Candidate in Psychological Science, University of California, Irvine

Why does love feel magical? It's an evolutionary advantage

Evolutionary psychology may explain why magical thinking is so central to love. Viva Luna Studios via Unsplash, CC BY

In this age of science, many people see supernatural forces as illusions rooted in wishful thinking. But love remains a profound exception to humanity’s trend toward rationality.

People are used to seeing romantic love presented as it is on the reality show “The Bachelor” – as a force cosmically bound to one’s destiny. It’s an idea that is at once laughable and uncannily relatable for anyone who has been in love and felt their pairing compellingly “meant to be.” Our research suggests that magical notions of fated love and soulmates are very common and deeply felt.

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