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The Guardian - UK
The Guardian - UK
World

Why did American voters seem to believe Donald Trump more than Kamala Harris?

Kamala Harris phone-banks with volunteers at the Democratic National Committee HQ in Washington DC on election day, 5 November 2024.
Kamala Harris phone-banks with volunteers at the Democratic National Committee HQ in Washington DC on election day, 5 November 2024. Photograph: Jacquelyn Martin/AP

Oliver Hall writes that poor messaging was not an obvious cause of Kamala Harris’s loss to Donald Trump (I spent hours trying to persuade US voters to choose Harris not Trump. I know why she lost, 9 November). In fact, Democrat messaging is not bold enough. However, this is to be expected from a party that does not take bold action on the No 1 issue to voters: the economy.

I come from a low-income Mexican American family and community in San Diego. Non-college-educated voters in my community are very unhappy with their economic situation under Joe Biden. Most of them do not follow the news and are not fully aware of things that Trump has said and done in the past. I have also heard voters repeat rightwing talking points that they have watched on YouTube. There is very little to counter this propaganda.

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