- Adidas has launched legal action in the Federal Court of Australia against Sydney-born fashion brand White Fox Boutique over clothing featuring a four-striped design.
- The German sportswear giant alleges the designs are deceptively similar to its trademarked three-stripe logo and accuses White Fox of intending to trade off its reputation.
- Legal proceedings began after White Fox allegedly refused to stop selling and advertising the four-striped clothes despite repeated warnings from Adidas since March.
- White Fox has denied breaching trademark laws, with its legal team planning to argue that other major Australian retailers sell clothing with similar decorative stripes.
- Adidas is seeking damages, including the surrender of profits made from the disputed products, alongside interest and legal costs.
IN FULL
Adidas sues Australian label White Fox over ‘deceptively similar’ four stripes design
