For most Americans, the Stanley Cup is synonymous with the National Hockey League's championship series. But for many Millennials and Gen Z-ers, the Stanley cup is a much-coveted 40 ounce water bottle that has become a status symbol among wellness influencers on TikTok and Instagram. Indeed, the massive water bottle has become a fashion accessory for some, and a collectible for others.
How popular is the Stanley cup (the water bottle, that is)? If there's a sale on a Stanley tumbler, a news outlet usually reports on it. If a new color is dropping, they'll be sold out instantly and resold for a higher price in Facebook groups.
"I might point out that the human species has done quite well without a 40 ounce bottle for a very long time."
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