Climate modelling is spoken about often by climate scientists. These complex, computer-generated calculations enable scientists to make predictions about the climate of the future.
Information generated from climate models is often shared through graphs, maps, images, animations or reports. These visual formats are excellent for accurately communicating data, statistics and recommendations, but can feel inaccessible for non-expert members of the general public.
David Attenborough said “saving our planet is now a communications challenge”. This points to the gap between the knowledge about the actions needed to address climate change, and motivation towards taking this action.
