Taylor Swift fans tried to buy online tickets for the Eras Tour this morning — but some people received error messages instead.
The overwhelming demand for the UK leg of Swift’s tour caused Ticketmaster to crash, leaving some unlucky fans empty-handed.
Ticketmaster responded to disgruntled fans on Twitter with the following advice: “If you’re trying to access a presale, please only use one device at a time. Close down all browsers/tabs, clear cookies and ensure you are following the correct presale link sent via email.”
Monday’s sale was actually a presale for fans who pre-ordered Swift’s Midnights album last year, The general sale for the UK show will begin next week.
So if you suffer a similar predicament to Swift fans and Ticketmaster crashes, what should you do?
Why does Ticketmaster crash?
There are several reasons why Ticketmaster could crash while you’re waiting in line.
Thousands of people are set to try to purchase tickets for Swift’s tour, so hiccups are to be expected.
But knowing why you’re receiving an error message can help you rectify the issue quickly and increase your chances of buying tickets.
Ticketmaster says users could receive an error message for the following reasons:
- Cookies and graphics errors.
- Problems with proxy servers.
- The transaction process is interrupted.
- Taking too long to purchase tickets.
- The tickets have sold out.
What to do if Tickemaster crashes while you are waiting in line
Ticketmaster suggests ensuring nothing is blocking your browser from accepting cookies and accessing the site through a direct internet connection rather than a proxy server.
If the transaction process is interrupted, try submitting your ticket request again.
Avoid taking too long to purchase tickets by making sure your Ticketmaster account is up-to-date and you have your payment information at hand. You have only five minutes to purchase tickets once it’s your turn.
If you get an error message that says “Sorry, we are unable to fulfil your specific request,” Ticketmaster may have sold out of the seats you were looking for. If this happens, try selecting a different seating area and continue checking the site in case more tickets become available.
Finally, if you keep experiencing errors when trying to purchase tickets, contact Ticketmaster customer service here.
