Instagram just added another way to share photos, and this one feels different. No filters, no editing, no carefully curated aesthetic. Just open the camera, snap what's in front of you, and send it to close friends or mutuals. They view it once, then it's gone.
Instants live in your DMs rather than your main feed or Stories. They're designed for the moments you'd text a photo to a friend but don't want permanently attached to your profile. Think of it as Instagram's answer to Snapchat or BeReal, but built directly into the app you're already using.
