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Kiplinger
Kiplinger
Business
Donna LeValley

What I Saw at the Target and Diane von Furstenberg Collaboration Preview

Outside of the DVF/Target collaboration at The Shed.

A preview of the hotly anticipated collaboration between Diane Von Furstenberg and Target was held on March 15 and 16, and if the crowd has its say — the collection is a hit. The unveiling was held in New York City at The Shed, an arts and events space at the Hudson Yards where Ms. von Furstenberg was on the board of directors that oversaw the building’s design and construction.

Set to arrive at Target stores and Target.com on Saturday, March 23, the collection will include over 200 items including apparel, home and beauty products in new and archival prints. The collaboration was designed by the fashion icon and her granddaughter, Talita von Furstenberg, and marks the 50th anniversary of DVF’s legendary wrap dress.

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