‘What do you earn?’ How Instagram and TikTok influencers sent a taboo question viral

Aydan Al-Saad, right, takes to the streets to ask about pay. ‘It’s about how you position the question, or the context that you give them,’ he says Photograph: Aydan Al-Saad

Would you be prepared to tell a stranger how much you earn and let them broadcast it all over the internet?

For better or worse, it used to be the case that pretty much the only people who knew your salary were you, your boss and probably HM Revenue & Customs.