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Livingetc
Livingetc
Olivia Wolfe

What Actually Is Super Matte Paint? This Trending Finish Is What All the Brands Are Launching — Here's What It Means

Tash Bradley Farrow Ball COAT Lick
Image of an arm holding a paint brush that is painting a radiator and wall in the same matt, beige paint color. .

So you've ordered samples, swatch-tested, and landed on the perfect color for your renovation project, but as you go to add the gallon to your online shopping cart, a new option arises: a choice between what seems like one hundred different finishes. Which should you choose? And what on earth is 'super matte'?

While Farrow & Ball has had a 'Dead Flat' finish in their catalog for a while now, Lick has just launched its own 'Supreme Ultra Flat Matt,' which got me thinking. What does that actually mean? And why and when would I want to go for a paint finish like this?

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