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Chicago Sun-Times
Chicago Sun-Times
National
Mitch Dudek

Wendella Boats owner Bob Borgstrom, captain of sightseeing cruises on the Chicago River, dead at 89

Bob Borgstrom, owner of Wendella Boats. (Provided)

As a young teenager, Bob Borgstrom was a barker — a boat ride barker, shouting to the throngs along North Michigan Avenue outside the Wrigley Building: “Boat rides! Boat rides!”

Wendella Boats, his family business, offered sightseeing cruises on Lake Michigan and the Chicago River. But competition was stiff. Fights occasionally broke out between rival barkers. One resulted in the loser being tied to a flagpole, or so the story goes.

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