Good morning. Over the past few days, you may have been wondering why a neon pink tank has been following you round the internet. Relax: this isn’t an algorithm judging your taste and predicting your next purchase. It isn’t a tank, either. It is a Jaguar Type 00, it is the subject of an unholy quantity of media coverage, and it may be a vision of the electric future.
Or: it may be a sharp bit of marketing whose weirdest features will never make it to the cars Jaguar actually sells. Either way, it’s a story with a lot to tell us about how the rush for electric is changing the car industry. For today’s newsletter, Jasper Jolly, who covers the automotive industry for the Guardian, explains why.
