The ES Best Shopping team has been on a mission in the last year to find out if the most popular supplements on the market are actually worth taking.
The supplement market is booming. In fact, according to Grand View Research, in 2023, the global dietary supplement market was valued at $177.5 billion, and is projected to grow to $380.12 billion by 2032. Which is to say it is a very big business to churn out dietary add-ons. And consumers are right to be sceptical. Unless you are deficient in a particular vitamin or mineral, there are some occasions in which excessive intake can cause more harm than good, while some brands lack the medical research to back up their claims.
