It's impossible to ignore the soaring cost of living as every visit to the supermarket or the petrol station makes the financial squeeze on household incomes painfully clear. Inflation is now at a 40-year-high of nine per cent and petrol is at an all-time-high of 186.59p.
Supermarket shoppers are already looking to save money where they can, seeking out own-brand products or cutting back on luxuries. And comparisons between shopping baskets now and shopping baskets from a year ago show how things have changed.
In May, we reported how a family shop in June 2021 at an Aldi was £63.91 and buying the same products in May 2022 was £71.45 - an increase of more than 11%. You can read the full report here.
