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The Independent UK
The Independent UK
National
Josie Clarke

Watchdog bans Shell’s ‘misleading’ low-carbon ads

PA Wire

Three ads for Shell promoting its low-carbon products have been banned for failing to make any mention of the energy giant’s ongoing “large-scale” investment in oil and gas.

The Advertising Standards Authority (ASA) found that Shell “misleadingly omitted” information about the proportion of its business made up of lower-carbon activity when oil and gas made up the “vast majority” of its operations.

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