The John Lewis Christmas advert seems like a new festive tradition that has been adopted by households across the country.
We all wait in anticipation to see how the much anticipated clip will tug at our heart strings and get us excited for tucking into some pigs in blankets as we visit family and friends. Normally the advert is filled with snow machines, cute aliens or star studded guests but this year the high street giant has gone for a more subtle, yet equally powerful approach.
John Lewis have focused on a story that explores a soon-to-be foster father and daughter which is accompanied by a quirky rendition of Blink 182’s ‘All The Small Things’ on piano. The crooner Atlanta based singer Mike Greiner’s voice can also be heard in the background as a woman chats on the phone.