What makes a given bike a success or a failure? I mean, it all depends on where you’re standing, doesn’t it? FortNine’s latest video, the rather provocatively-titled Honda’s $225 Million Mistake – Rune Review, raises several interesting points, not the least of which is this one.
The premise set forth in the title is purely a mathematical one. Charge $27,000 for a bike that you only produce in extremely limited amounts, and that you spend about $225 M to produce, and the math alone looks like a decidedly bad deal. Still, what your accountant might hate, your fans and enthusiasts might love.