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TV Tech
TV Tech
George Winslow

Warner Bros. Discovery Launches ‘WBD Stream’ for Advertisers

Warner Bros. Discovery upfront event

NEW YORK—During its upfront presentation, Gain Warner Bros. Discovery announced WBD Stream, a new, unified digital video offering for advertisers that is designed to help the company tap into the shift of ad dollars to streaming and unveiled a new dedicated Client Partnerships and Inclusive Solutions Team to help advertisers build custom solutions that resonate with multicultural audiences. 

The new WBD Stream offering provides advertisers seamless access to the most popular and premium content across Warner Bros. Discovery’s portfolio of sports, lifestyle, entertainment, and news, including the websites and apps of top brands like Bleacher Report, Food Network, TNT, Animal Planet, ID and HGTV.

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