Fact: I love broccoli. The fibrous green is great chopped up in my Sweetgreen salad or dipped in a bit of ranch. Another fact: The veggie has the best marketing team since brussel sprouts. Social conversations about broccoli have increased by 25.02 percent over the past year—and in a wild turn of events, many of said conversations are happening in the beauty world.
A few months back, the internet convinced everyone (including yours truly) to use broccoli heads as faux freckle devices. Every beauty editor, influencer, and tween I knew was dipping the leafy green in some bronzer and stamping it onto their cheeks. Now, the leafy green is striking once more. This time, as haircut inspiration.
