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International Business Times UK
International Business Times UK
Andrea Tode Jimenez

Viral Dubai Chocolate Hits UK Shelves for £5, While Customers Brand £1 Cadbury Bar 'Vile'

The viral 'Dubai chocolate' has finally arrived in UK supermarkets, sparking excitement among shoppers and flying off the shelves at record speed. With its rich Middle Eastern flavours and indulgent fillings, this luxury treat has captivated food lovers worldwide—thanks, in part, to its immense popularity on social media. TikTok has been flooded with ASMR videos and rave reviews, fuelling long queues as eager customers rush to get their hands on the latest must-have confection.

Meanwhile, another recent arrival in UK stores, a Cadbury chocolate bar imported from New Zealand, has faced a much frostier reception. Priced at just £1, the Perky Nana bar has been widely criticised, with customers branding its banana-flavoured filling 'vile' and 'sicky.' The contrast in reception has raised questions about the changing tastes of UK consumers and the power of online hype.

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