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The Independent UK
The Independent UK
Business
Anna Wise

US buy now, pay later giant Affirm launches in the UK

Affirm Max Levchin United Kingdom United States PayPal
An estimated 14 million adults used buy now, pay later payment options in the six months to January 2023, according to the FCA (Alamy/PA) -

A US buy now, pay later giant run by a co-founder of PayPal has launched in the UK, as its boss sets his sights on the market led by brands like Klarna and ClearPay.

Affirm, which was founded in 2012 by Max Levchin, will start offering its credit options to UK consumers.

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