The US track and field team might be "one for the ages", but they need to be better known in their own country ahead of the 2028 Los Angeles Olympics, according to World Athletics president Sebastian Coe.
The likes of Olympic 100m champion Noah Lyles might wow on the European stage and be hailed walking down a street in Monaco, Paris or Zurich, but Coe said the fact he and other outstanding domestic talent went largely incognito at home was worrying just three years out from the Summer Games.
