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Fortune

Prarthana Prakash

Unilever's new CEO wants to make the Dove soap maker popular with influencers as a 'machine of content creation'

Unilever Fernando Fernandez Portfolio Management

Fernando Fernandez (Credit: COURTESY OF UNILEVER)

Unilever promoted Fernando Fernandez to CEO with a clear message: to make changes quickly and put the consumer giant on a firm footing again.

The 37-year Unilever veteran has big plans for the company, from doubling down on influencer marketing to building “geographical anchors.”

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Houston Pharmacy Behind Recalled Compounded Tirzepatide Vials Drew 14 FDA Inspection Observations, Including Exposed Skin and Research-Grade Ingredients

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One subscription that gives you access to news from hundreds of sites

Already a member? Sign in here

Sticker tycoon. Trump cheerleader. Rapper. Congressman?

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