Unfortunately, all of that doomsaying last year was correct and SSD prices are surging as a result of the memory crisis

Lexar NM790 SSD on a yellow background with packaging.

For the last year and a bit, I've sat down every Friday morning to update our guide to the best SSD deals for gaming. Today, I sat down for the first time in 2026, only to see that the memory supply crisis is well and truly having a knock-on effect on SSD pricing.

Our Jeremy has already been keeping an eye on surging PC hardware prices, but this morning presented a more recent example. I just wrote a deal post about the 1 TB version of the Lexar NM790 NVMe SSD which, today, is going for $118. Not terrible, right? Well, that's what I thought until I remembered I had in fact written about the same SSD back in October of last year—when it was only $66.