- Fresh-faced Gen Z graduates are faced with a mountain of job market problems, from “ghost” jobs and AI automation, to dwindling entry-level opportunities. Now, many young and inexperienced hopefuls are trying to make themselves more employable through master’s in management programs. Over the 2024–25 academic year, 69% of universities saw an increase in applications for these programs, and fortunately for Gen Zers, the programs don’t require work experience or even a business bachelor’s degree.
It’s a tough time to be graduating from college—fresh-faced Gen Zers are stepping into an uncertain market riddled with “ghost” jobs, AI automation, and dwindling entry-level opportunities. With little to no work experience, they’re turning to one business degree to try to grease the wheels of their career.
