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The Independent UK
The Independent UK
Health
Rebecca Whittaker

UK ban on adverts for ‘unhealthy’ food comes into effect in bid to tackle obesity

Adverts for some breakfast cereals, porridge and sandwiches have been banned in a bid to tackle childhood obesity.

The crackdown will mean “less healthy” food and drink that is high in fat, salt and sugar (HFSS) will not appear in adverts on television between 5.30am and 9pm, and online at any time from Monday.

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