It seems that there’s been an invasion of tween girls at Sephora, and both customers and employees are equally confused and outraged as to why.
This week, hundreds of adults have taken to TikTok to address the newest epidemic: 10 to 12-year-old girls reportedly begging their parents to buy them expensive skincare and makeup products at chain beauty stores like Sephora and Ulta. Not only have millennials and Gen Z shoppers noticed that younger customers are buying products that may not be suitable for their age or skin, but they’re supposedly being “disrespectful” and destroying tester products in the stores.
