CUPERTINO, Calif.—After analyzing 2023 usage data from thousands of clients, TVU Networks is reporting three key trends that will continue into 2024: AI-driven use is being adopted more regularly and frequently; remote production applications continue to be relied upon for coverage; and 5G use for video transmission reached a milestone.
TVU noted that in 2022, video ingest saw a significant leap as compared to the prior year based on usage metrics from AI-based TVU Search across news, entertainment and sporting events. Not only has usage continued in 2023, but the number of daily interactions associated with TVU Search by users has also increased dramatically by 1200% over the past year. TVU Search is a cloud-native application that provides live video content ingest and discovery. It features content search capabilities based on advanced AI algorithms and automation, allowing users to locate live or archival feeds or clips for immediate playout, download, or distribution.
“The robust daily use of TVU Search suggests that the use of AI for rapid content identification and clipping is becoming more commonplace for everyday use such as for story creation,” remarked Paul Shen, CEO, TVU Networks. “We introduced TVU Search with AI a few years ago based on our customers needing a faster, easier, and more effticient way of locating relevant content for coverage. It’s now an integral part of the cloud-based TVU ecosystem for live production.”
Tools designed for remote production also continued to be popular for broadcast enterprises this past year, TVU is reporting.
TVU’s cloud-based ecosystem for video coverage of news, events, and other live applications saw a rise in overall use including for content acquisition and production compared to the prior year. For example, TVU Anywhere experienced a 400% increase based on data throughput by users for the live video mobile app. TVU Producer saw a more than 130% increase in the number of monthly users actively using the platform for cloud-based live production.
“We have seen the strong trend of broadcasters transitioning to cloud-based remote production workflows which started a few years [ago], and it continued throughout 2023,” said Shen. “With viewer media consumption habits constantly changing, the need for scalable, cost-effective, fast deployment, and easy-to-use tools is at the top of everyone’s media supply chain wish list going into next year.”
Shen also identified 5G as another major trend. “We continue to also invest in our portable transmission backpack units,” he said. “For the first time, usage of our packs on 5G outpaced 4G/LTE in data and hours used as broadcasters began relying more heavily on the newer mobile network.”
