Back in 2022, India-based multinational motorcycle manufacturer TVS made a massive £100-million investment in Norton Motorcycles. Naturally, what does an iconic marque like Norton do with such an influx of capital? It expands, of course, and since then, we've seen Norton make headlines on multiple occasions with innovations and developments here and there, but nothing really explosive for anyone to really say that Norton was back in the mainstream market.
This could all be about to change as TVS ramps up its involvement with Norton. In fact, it's been reported by multiple sources that TVS is developing a new motorcycle range under the Norton brand. A recent article by AutoCar Professional, an automotive publication based out of India, states that TVS Motor Company is developing a new product lineup for Norton, expected for a UK launch by 2026. At present, Norton's lineup consists of the Commando 961, V4SV, and the V4CR, all extremely premium bikes in circulation predominantly in the UK market, although a small number have made it to other markets.
