For the past 25 years, São Paulo, Brazil, has had less than a handful of hotels that could capture the imaginations of discerning global travellers, despite its sheer scale and sophistication as a gateway market – but this is finally changing.
The city is experiencing a boom in luxury hospitality – as recently witnessed with the opening of Soho House São Paulo – and residential development after an ambitious, years-long expansion of its subway system and corresponding changes to local zoning laws. The new regulations dramatically increase density around its new stations to help ease the infamous traffic problem and create vibrant, pedestrian-friendly high streets in a city that often hides its best behind walls and security gates.
