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The Guardian - US
The Guardian - US
Technology
Nick Robins-Early and agency

Trump announces Apple’s plan to invest $100bn in US manufacturing

a man speaks in front of an Apple logo
Tim Cook speaks at the Apple Park campus in Cupertino, California, on 9 September 2024. Photograph: David Paul Morris/Bloomberg via Getty Images

Donald Trump on Wednesday celebrated a commitment by Apple to increase its investments in US manufacturing by an additional $100bn over the next four years.

Apple’s plan to up its domestic investment comes as it seeks to avoid Trump’s threatened tariffs, which would increase the tech giant’s costs as it relies on a complex international supply chain to produce its iPhones. Apple’s CEO, Tim Cook, warned during an earnings call in May that the tariffs could cost the company up to $900m that fiscal quarter alone.

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