ESPN came under fire after its broadcast of Game 3 between the New York Knicks and Cleveland Cavaliers referred to Taylor Swift during the live coverage without actually saying her name, instead calling her 'Travis Kelce's fiancée' and later 'Travis Kelce's girlfriend.' The moment aired during a nationally televised NBA playoff game, with viewers accusing the network of downplaying the global pop star's identity.
At Rocket Arena in Cleveland, Swift was shown sitting courtside alongside NFL star Kelce as cameras cut to the couple during the first quarter. The ESPN on ABC commentary team, including Mike Breen and Richard Jefferson, acknowledged the pair's presence but avoided naming Swift directly, which immediately stood out to viewers following the broadcast.